Pricing Real Prices, Three Groups
One page, three groups: the products we sell, the care and hosting plans that keep sites healthy, and the custom connectors, AI integrations, and web project work we take on by fit. Every number below is a real starting point, scoped in writing before work starts.
Starting investment, not fake precision
Products at the top of this page are priced as software. Everything from there down is project work, scoped and quoted individually.
These numbers are commercial starting points so you can self-qualify without a vague “call us for everything” dance.
The ladder is simple: audit when diagnosis is the product, build when the website is the main asset, system scope when lead routing and operations matter.
The audit is a fixed-price written report at NZ$499. You can act on it yourself, hand it to your developer, or ask us to do the fixes at the hourly rate. If you hire us for the fixes within 14 days of receiving the report, the audit fee is credited against that fix invoice, up to the amount of the invoice.
Best Contractors first
Best Contractors is still the clearest commercial proof of the direction: stronger lead capture, cleaner routing, and less admin drag.
Read the case studyCozyBNB second
CozyBNB stays in the story as careful migration and implementation proof where build quality really matters.
See the migration proofSoftware We Build & Sell
Four products under one roof, all live today. None of these are scoped projects - they are sold as software, priced per product below.
Invio
Invoicing for NZ sole traders, tradies and freelancers: GST invoices in about a minute, payment links, automatic reminders, quotes and recurring invoices.
NZ sole traders and small businesses.
Invio Xero Connector
Connects every Xero organisation you authorise to Claude or ChatGPT. Questions are answered per organisation; anything that writes to Xero waits for your approval inside Invio.
Bookkeepers and owners running one or many Xero organisations, anywhere.
NCEATutor
A directory of NCEA tutors across New Zealand where every profile shows what has been verified and what has not. Free for students and families.
NZ students, parents and tutors.
NullGlitch Tax Invoices
GST tax invoices, NZ credit notes and Australian adjustment notes for Shopify stores, matching what Shopify charged to the cent. Live on the Shopify App Store.
GST-registered Shopify stores in Australia and New Zealand.
Keep the System Healthy
Public care is anchored around three tiers so buyers can self-qualify fast, plus ongoing maintenance and server management for teams that need more hands-on support.
Lean Care
Lean follow-up support after an audit or small clean-up pass.
- Fast hosting, SSL, and uptime monitoring
- Daily backups and safe deploy history
- Routine content updates included
- Priority email support
Performance Plus
The default care tier for most lead-ready website builds.
- Everything in Lean Care
- Multi-page performance optimisation
- Monthly site-health review
- Content updates included
System Signature
White-glove care for revenue-system builds with deeper operational importance.
- Everything in Performance Plus
- Quarterly conversion review
- Monthly SEO health checks
- Engineer-led support access
Ongoing Maintenance
NZ$350 - NZ$950/moOngoing improvement, support, and operational coverage.
Server Management & CloudQuote
Custom cloud or Linux server work for larger setups.
Unlimited content updates cover text changes, image swaps, and routine content support. Larger structural changes or new features are billed separately at NZ$120/h.
CMS-heavy, eCommerce, and deeper operational support can sit above these public anchors and are recommended after review when the system matters more than simple hosting.
Custom Connectors, AI Integrations & Web Projects
Web projects are taken on by fit. Every price below is a starting point; the scope is agreed in writing before work starts.
Hourly work, including custom connectors and AI integrations, runs through Hourly - Connectors, AI Integrations & Retainers below. Larger builds are quoted as fixed scopes or ranges.
Hourly - Connectors, AI Integrations & RetainersNZ$120/hour
Hands-on support, fixes, and implementation work, including custom Shopify apps and integrations.
Website Performance OptimisationNZ$2,500
Speed, Lighthouse, Core Web Vitals, and technical cleanup.
Automation & AI Workflow Setup
NZ$4,000 - NZ$12,000Practical automation, AI-assisted tooling, or handoff workflows where they genuinely reduce admin or response lag.
Custom Workflow Build
NZ$5,000 - NZ$15,000Bespoke front-end, internal tooling, or specialised workflow work that sits beyond the main website scope.
Headless CMS Setup
NZ$3,000 - NZ$8,000Flexible content management for teams needing editing control.
Choose the Right Path
The offer ladder works like this: get a written SEO and AI search audit first when you cannot tell what is holding the site back, move into a lead-ready build when the website itself is the bottleneck, and only step into system scope when handoff or automation genuinely affects revenue.
SEO & AI search audit
A written audit of your website or Shopify store for Google and AI answers, with a prioritised fix list.
Typical starting investment
Fixed price. Fixes afterwards are optional, at NZ$120/h. Credited against fixes ordered within 14 days.
Shopify store? See the Shopify store audit, same price.
Best fit: Best when you have a site or store that should be getting found, but you cannot tell what is holding it back.
Why it exists: You get a diagnosis you can act on yourself, hand to your developer, or ask us to fix, rather than a vague package.
Commercial model: Fixed price, delivered in writing within 5 business days. Optional fixes afterwards are billed at the hourly rate below, estimated up front. If you hire us for the fixes within 14 days of receiving the report, the audit fee is credited against that fix invoice, up to the amount of the invoice.
Scope note: Questions go by email and there are no sales calls. The audit fee is credited against fixes ordered within 14 days of the report, up to the fix invoice amount. We do not promise rankings, because nobody can.
Lead-Ready Website Build
A custom website built around trust, enquiry quality, and a cleaner sales handoff.
Typical starting investment
Ongoing care usually starts from NZ$79/mo
Best fit: Best for owner-led service businesses that need the website to work harder than a brochure.
Why it exists: This is the honest middle path: still commercially useful, but not pretending every build is the same scope.
Commercial model: Custom build starting point. We confirm scope after reviewing your pages, proof assets, content readiness, and whether any integrations are needed.
Scope note: Most projects land here once the scope is clear. Final pricing depends on page count, proof depth, integrations, and content readiness.
Lead Flow & Revenue System
For operators who need the site, forms, routing, and operational logic to work together.
Typical starting investment
Ongoing care usually starts from NZ$149/mo
Best fit: Best for businesses already generating demand and now needing stronger qualification, automation, or internal handoff.
Why it exists: This is the closest public path to the Best Contractors story: better lead capture, cleaner routing, less manual admin.
Commercial model: Strategic system scope. Final investment is shaped around the automation depth, handoff complexity, and revenue risk sitting behind the website.
Scope note: This is scoped after a fit review. Exact pricing depends on automation depth, systems involved, and how much operational cleanup is needed.
Custom Platform / Enterprise Scope
For multi-team systems, deeper integrations, portals, or application work that goes well beyond the normal service-business website sale.
Still available, but intentionally not positioned as the default answer for most NZ/AU service businesses.
Proof that supports the sale
One real client, in their own words.
A More Grounded Buying Process
Clear delivery, sensible support, and less pretending that a custom build should be priced like a templated brochure site.
Performance-first build
We build for speed, clear UX, and cleaner lead handling rather than cosmetic fluff.
Sensible QA and support
Issues found in the first 30 days are fixed, and hosting plans keep the site looked after properly.
Engineer-led communication
You get direct guidance on fit, scope, and next steps, without the inflated language and empty jargon.
Want Help Choosing the Right Fit
Book a fit review and we’ll look at what you actually need: a product, an ongoing care plan, or project work built and quoted from scratch.
All prices shown in NZD. Prices are in NZD. NullGlitch is not GST-registered, so no GST is added. Payment plans are available for scoped projects above NZ$1,000.
Grounded advice, no pressure, no guru fluff.